Während die Musikindustrie 1.0 jetzt das Wegwerfen von CDs verbieten lassen will (da scheint jemand nicht nur das Internet verpennt zu haben, sondern auch den 1. April), erläutert Gerd Leonhard in diesem Video wie die Musikindustrie 2.0 aussehen kann / solte:
If my entire record label made the same as or possibly even half as much as a single “pay if you want to” initiative from crazy band out in the UK, I might be a little unsure of my business strategy as well. That’s right, even by the most critical of earnings estimates, Radiohead made between half as much as twice what the entire Warner label made in profit this year.